Senior PR Manager at Tron

At TRON, marketing is at the forefront of creating value, publicizing innovation, and sharing products that people love. Our team is passionate about creating compelling stories that inspire and help people connect. We collaborate closely with designers, software engineers, data analysts, and many others to solve complex challenges and craft powerful experiences. Our work touches millions while exemplifying a fundamental principle: “Focus on the user, and all else will follow.”

We’re expanding our communications efforts by adding a Senior PR Manager to our team. You’ll be tasked with generating amazing global coverage and building relationships within the organization as well as with reporters and industry peers. You’ll be living in the crypto space, and being familiar with crypto and blockchain tech is key in this role, and you must be a good storyteller!

An ideal candidate will be a prolific writer, a content driver, a community-nurturing guru, and must have a creative and bold approach to growth.

You will:

Work on proactive PR strategy, often in conjunction with the Associate Director of Communications
Analyze and report on media coverage regularly
Cultivate relationships with influential print, digital, and broadcast journalists or thought leaders within the blockchain and financial spaces.
Write or approve media releases and other press materials.
Brief spokespeople within our organization on communicating with the media.
Be the first point of contact for media inquiries
Directly handle the PR response to ‘crisis’ situations.
Coordinate and manage relationships with community members, third parties in PR, publications, and events such as hackathons, community meetups, and conferences
Monitor web3 and web3 trends, innovations, and industry growth
Ability to write evergreen content, editorial, opinion, and educational pieces on various verticals

Who you are:

Resourceful, hard-working, and solutions-oriented mindset — you work to solve problems before asking for help
4+ years of experience public relations in tech with established connections at major publications
Exceptional written and verbal communication skills, exacting editorial standards, and impeccable people skills
Avid bitcoin and cryptocurrency enthusiast a must! It’s okay if you haven’t worked in a crypto PR agency before, but being especially knowledgeable about the field is essential.
A knack for working with multiple stakeholders simultaneously and coaching people of all backgrounds and skill levels to deliver the best content possible
Willingness to work hard and roll up your sleeves to get work done, even when at times it is outside the scope of the job
A propensity for working from first principles, converting challenges into opportunities, and seeing what’s on the horizon
You understand that no change occurs in a vacuum.
With a strategic mindset and the ability to sweat the details, you should be comfortable working in both unbound creative and more structured spaces.

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